Inspiring Young Generations to embrace Jewish Life and to ensure a Jewish Future

In an environment where being Jewish is a choice, inspiring young generations to embrace Jewish life must be a top priority. Over the last decade, we have invested in an array of compelling Jewish Identity programs, such as Jewish day and overnight camps, Israel Experience programs, supplementary Jewish schools, Hillels and PJ Library, capturing the hearts, minds and free-time of young adults. We will capitalize on this success by doing three critical things:  scaling up the most successful initiatives to reach the full potential cohort of young Jews; linking these programs to each other so that Jewish involvement becomes sustained rather than episodic; and continuing to develop innovative new programs that reach new markets of young Jews.